What is Brand Registration?
Brand registration is the legal process of protecting a business name, logo, or design as intellectual property. It offers businesses exclusive rights to their brand and legal protection against infringement.
Benefits of Registering a Brand in UAE Mainland
- Legal Protection: Safeguards your brand against unauthorized use.
- Exclusive Ownership: Grants rights to the registered entity.
- Enhanced Credibility: Boosts trust and attracts customers.
- Asset Creation: Turns your brand into a valuable business asset.
Steps to Register a Brand in UAE Mainland
- Conduct a Brand Search: Ensure your proposed brand name or logo is unique and not already registered to avoid rejection during the application process.
- Gather Required Documents: Prepare the following documents:
- Trademark application form
- Trade license copy
- Brand logo in high resolution
- Power of Attorney (if needed)
- Applicant’s passport copy
- List of goods or services under the brand
- Submit the Application: Apply through the Ministry of Economy’s online portal or an authorized service center.
- Pay the Fees: The registration fee varies based on the type of brand and service class.
- Application Examination: The Ministry reviews the application to ensure compliance with UAE laws.
- Brand Publication: The approved brand is published in two local newspapers to invite objections within 30 days.
- Issuance of Registration Certificate: If no objections arise, a certificate of registration is issued, valid for 10 years and renewable thereafter.
Cost of Brand Registration in UAE Mainland
Costs typically include:
- Application and government fees
- Newspaper publication fees
- Legal representation fees (if applicable)
Why Choose Professional Assistance?
Navigating the complexities of UAE brand registration can be challenging, particularly for international investors. Engaging experts ensures a smooth process and compliance with all legal requirements.
Conclusion
Registering a brand in UAE Mainland is essential for businesses seeking legal protection, credibility, and market distinction. By following the outlined steps and leveraging professional support, you can secure your brand's future.